All work
//BRA · Branding and brand book · Lviv
Mironix Tools
Full branding for Mironix, a tool brand owned by a holding company in Lviv. A premium product with a higher price needed an identity that looks as strong as the tools themselves.
//About the brand
Mironix is a holding company’s brand of premium tools: a higher price and higher quality.
The brand’s slogan is “Mironix — strong tools”: tools for people who are responsible for the result.
//My taskBuild the brand from scratch, from the logo to the colours, and collect it all in a brand book so every touchpoint, from the box to the storefront, looks premium and recognisable.
//What was done
- Logo and “M” monogram
- Colours: blue, gold and black
- Typography
- Brand book with usage rules
- Product packaging
- Embossed business cards
- Signage and storefront
- Branded workwear
The brand in action
06 photos · click to open